How to Choose a Platform for E-Commerce Businesses

Tuesday, March 16, 2021

Virtual LIVE Training via Zoom
10:00 am - 12:00pm (MST)

Zoom call-in instructions will be emailed the day before the training.

Training Description

Is E-commerce the right direction for me?

Challenges and considerations for e-commerce platforms

Website platforms:  Amazon, Etsy, Shopify, and other platforms, which is best for you

Steps to consider for successful ecommerce stores

Advertising - facebook, google, merchant store advertising

shipping your products

Brand Identity and why it is important

High level customer experience examples to help convert sales

social media and ways to use this to drive traffic to your website

Recommended For

Any personnel involved in ecommerce.

Instructor
Melinda Rider is founder and CEO of the Hoopologie Brand Collective.  She has grown her business into a global brand over the past 8 years, now operating on 6 different e-commerce platforms.  She has an extensive background in brand building, marketing, manufacturing and product development.  During 2020, she pivoted her brand successfully to grow sales by 25%, having their strongest year ever.  She is the mother of three children and lives with her family in Boulder, Colorado.

Training Hours

This training counts for 2 hours towards the Certificate in International Trade.

WTC Denver Members

If you are interested in attending this event using one of your membership's free training credits, please contact your account executive or email institute@wtcdenver.org.

**The registration fee is nonrefundable within 48 hours prior to the training.  Participant substitutions can take place at any time.**