Hosted by Oman Convention & Exhibition Centre (OCEC) in Muscat, Sultanate of Oman, this year’s Congress is the first UFI Global Congress in ten years to take place in the Middle-East. The Sultanate is a diverse nation, ideally situated on the Arabian Peninsula, and rich in both history and culture.
As the sector continues its speedy recovery from the impact of the global pandemic, leaders from the regional and international exhibition sector will gather in Muscat. Offering unique content and keynote speakers from inside and outside the sector, the Congress will look at the future of the industry. Alongside networking opportunities, attendees will have the chance to exchange lessons learned, and gain new insights and ideas.